LinkedIn Thought Leadership

The Launchpad is a four-week strategic engagement for founders, executives, and subject matter experts who want their LinkedIn presence to build visibility, trust, and business opportunity.

Start the Launchpad

What's a LinkedIn Thought Leadership Launchpad?

It is intended to be the foundation for month-to-month LinkedIn content ideation services. The standard engagement centers one leader as the primary face of the brand. Additional leadership team members can be added to the scope. The Launchpad answers questions like: What should I be known for? Which stories and experiences distinguish my point of view? How should I use LinkedIn to reach the people who matter to my business? How can I create consistently without starting from scratch?

LinkedIn Thought Leadership

This Includes

These are the inputs that get us to the Launchpad deliverables and become the guide for month to month content ideations.

Thought Leadership Playbook

Your professional story, audience, authority, philosophy, content territories, and stories only you can tell.

LinkedIn Strategy Guide

Profile, formats, cadence, engagement, platform practices, measurement, and visibility recommendations.

Content Plan

8 to 10 personalized post ideas, formats, rationale, hooks, assets, and timely commentary opportunities.

The Process

The challenge keeping more of us from posting consistently to LinkedIn is rarely a lack of expertise. The challenge is translating that expertise into a recognizable and reliable public voice.

Discovery

Complete a discovery questionnaire and a 60-minute story-mining session focused on experience, authority, audience, and point of view.

Strategize

Review your LinkedIn presence, current content approach, relevant conversations, and exemplary thought leaders.

Recommend

Receive your Thought Leadership Playbook and LinkedIn Strategy Guide with prioritized recommendations.

Activate

Use a 90-minute planning session to shape the first editorial calendar, engagement practices, and ongoing ways of working.

Operating Model

A practical and repeatable way to capture ideas, participate in conversations, and create consistently.

Investment

This investment includes a Discovery Questionnarie, a 60-Minute Story-Mining Session, a LinkedIn Strategy Guide, and more!

LinkedIn Thought Leadership

LinkedIn Thought Leadership

$5,000
Start the Launchpad

Still Not Sure Where to Start?

If you prefer to consult first, book a 30-minute session, and I will let you know the right process for you.

Discover your stage